Levi’s Campaign – Facebook Page
Pitch work that won the Levi’s digital account for Edelman Digital San Francisco.
The digital campaign: “Your life’s work. Our work wear.” This campaign accompanied Levi’s Go Forth campaign, which was inspired by Walt Whitman.
The big idea: Showcase young pioneers in various fields who are redefining the workplace. Through the Facebook pages, we created relevant content that fostered conversations and directed fans to enter the video contest.